Late Thursday, as rumors swirled regarding an incident at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Although CNN is certainly not a impeccable news source, her words resonated for a lot of people. It remains one of the outlets where you can find fact-based and largely dependable reporting – especially during fast-moving events such as the one unfolding close to a New Hampshire storage facility.
A Precarious Position Amid a Business Battle
However the news network, now middle-aged, finds itself in a vulnerable situation as two giant media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a major game of business acquisition, instead of as a question of what helps the news-consuming public.
“This represents another instance of the fundamental flaws with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a corporate drama with powerful individuals as the main characters, but there is very little discussion of the public interest,” Pickard explained.
A Further Element: The Former President
The network's predicament is made more complex by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” foe.
Recall the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is one reason why he appears to favor Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Future of Further Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That setup could pave the way for CNN for yet another acquisition. The cycle continues.
According to Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should block both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by the government,” Wu stated.
The Fundamental Issue and a Path Forward
Regardless of the resolution regarding CNN, the larger issue persists.
“Our current system is a profoundly anti-democratic system, but we shouldn’t give in to the belief that change is impossible,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to foster this overly commercial monster, and revised policy decisions can fix it.
Can reform occur in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is very unlikely now, but that should not imply it will not happen in the future.
Policies that support independent news organizations, bolster local journalism, subsidize public media, and prohibit the concentration of media power in a handful of hands are not only possible – they are essential for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be pieces in the newest acquisition battle.